Henryka Sienkiewicza street in Kielce is the main shopping promenade, flagship of the city and a venue of the most important cultural events. The distinguished location is additionally emphasized by the adjacent Artystów square, which opens up a view to the old Palace of Bishops.

The building of the department store will continue the frontage line of Henryka Sienkiewicza street and enclose The Artystów square. Enlarging the capacity of the existing post-war building will also help to put in order the completely irregular arrangement of the frontage line of Kapitulna street and bring this city district to life. The block of the designed building respects the scale of the neighbouring buildings, while the way the facades are handled - with the emphasis on the lines between the floors and vertical divisions underlined by the used materials - corresponds with the historical details of the adjacent tenement houses in a modern way.

Soft distortion of the building's geometry achieved by the niches introduced on the particular floors, ensures an effect of the spatial feeling and an openness of the façade. This kind of treatment also helps to combine the main corner entrance with the entire structure to successfully meet commercial requirements.